SEO Tutorials for Beginners
Title Tag Optimization for SEO
FRIday, 11th November 2011 @ 12 pm
by Yellow Spirit
“There are no need of an structured senetence in title tag as nobody will notice and give importance to it so use sentence with your most important keywords which describe your page content better.”
Title tags are the common tag which are less important to the users as they give little value on it even not bother to notice it but for search engines they got too much importance. So optimize your title best.
From SEO perspective point of view the title tag of a web site is one of the most important components. Why? It is because title tags are intended to give a description of the content of the page. Title tags are short so search engine search for keywords on it and relate the importance of the content.
Title tags generally appears at the top of the page in the <head></head> section. Its syntax is <title></ title >. The common use of title tags are as follow:
- The browser use Title tag content to appear on their Title bar according to page viewed
- In the tab of that page
- Also used as a default name for the bookmarking.
- Title tag Text appears in the history list.
Each engines use title tags in two purposes. One is to find out the ranks of the page and the other is to show as link in search result.
Don’t use the same title tag on each of the page. And most important put keywords on title tags related to the page only not the whole site. Also use the same keyword on the page content too. Do not neglect is, it is the single most important tag for the SEO title tag optimization.
Some important things about title tags are as follow:
Do not make a title tag too much long. Title tag purpose is to make long story short. Use keywords at the starting portion of your title tag rather at the end and keywords in the starting portion will get much value then the keywords at the end. Also as title tags appeared in the Search Result title and also title tags more than 50-60 words long get truncated, hence describe your page on this portion of sentence otherwise people won't understand what the page is all about.
Write the title in title case format. It means make all words first letter capital except article conjunction etc.
For most of the case, it is not a good choice to use the company name on the title tag, rather use keywords related to product or page content.
Do not write a title tag like a normal descriptive well grammar sentence as this tag will not be read rather scanned. So use keywords instead. Here is an example:
<Title>myname ham burger is the most delicious burger ever, it is not allergic at all and available in different flavor without fat, try it </title>
You see this types of title is not well structured for SEO, you can modify it as follow:
<Title>Ham Burger-Non Allergic, Non Fat, Different Flavor-Myname</title>
If you have better keywords then also put them there.
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